When we say "we're a content studio, media-maker, and education company hybrid," what that means is that we do three things: (1) we create content as a service (2) we build processes that we teach through workshops and courses, and (3) we use our content development techniques to build products.
With a background in complex industries such as corporate innovation, fintech, regtech, IoT, security, data, analytics, reg-tech, and more, we work with companies, governments, and public sector organizations worldwide. Clients include high-profile startups, corporate innovation teams, accelerator programs, and education companies.
What drives our work is a passion for learning—and to be the business that we want to see exist in the world. To that end, we embrace the following values:
- Learning = results
- Quality > quantity
- Function > aesthetics
- Patience = progress
- Devil’s advocate = painful but necessary
- The tough stuff = the fun stuff
The processes that we develop with our content studio power the creation of our courses, workshops, and media products. We love working with intellectually curious, down to earth, and iteration-driven teams. We prioritize quality, long-term strategic planning, and quantifiable outcomes over quick wins. On aggregate, our content generates millions of views and engagement actions each year and fuels hundreds of millions in sales for companies around the world.
Storyhackers was a "thing" before the company had a name and before its co-founders knew that storytelling could be a profession.
Co-founders Justin Strauss and Ritika Puri have been passionate about the intersection of storytelling and sociology since they could barely ride bikes. Both were voracious readers, falling asleep each night with a book in hand. As the two grew up, Ritika in Silicon Valley, and Justin in Los Angeles, storytelling began to play an increasingly important role in their young lives. Justin became a photographer, winning awards in the California State Fair twice. Ritika wrote poetry and was eventually published in Stanford University’s Anthology for Youth at age 11.
Throughout their teens and early adulthood, Justin and Ritika continued to combine their loves for art, science, and the written word. Justin, a budding algorithm designer, built an online poetry sharing community that attracted thousands of members in the early 2000s. Ritika became an accidental journalist and qualitative researcher when she interviewed local residents to build a health center in New Delhi India.
As young adults, the two pursued careers in different fields—Justin became an outcomes researcher and partnerships-builder in the healthcare industry, and Ritika built business intelligence systems and revenue streams. As Justin and Ritika pursued new milestones in their careers, they gravitated towards their passion for art, writing, and entrepreneurship.
The 'ah-ha' moment happened when Ritika landed her first freelance writing client on Craigslist in 2010, just one year after she graduated college. Stuck in an avalanche of educational and medical debt, she began writing about sociology, profitability and value-driven business after work. By September 2013, when she was 27, her freelance practice outgrew her. Although she loved her corporate job, she knew that the time had come to leave the workforce. Justin joined her a few months later, to build processes, structure, and long-term targets for the then-unnamed freelance venture's growth.
The duo decided to launch Storyhackers as an experiment with the following goals in mind:
- See how far $0 in capital investment can take a company
- Create a business model that enables others to start companies
- Bring value to storytelling as a professional field
- Teach what we learn to others
- Align integrity with profit
- Help our customers and their customers raise the bar on success
- Embrace failure as a learning opportunity
Now 7 years into our journey, we’ve realized that this vision doesn’t come to fruition overnight. We’ve devoted a lifetime to making it happen.
CONSULTING STRATEGIST with STORYHACKERS and FREELANCE WRITER
In my two years of writing content for Storyhackers, the thing that stands out most to me is how much the founders care about the well-being of their clients and consultant team. In everything they do, it's clear that they are deeply concerned with ensuring that clients are happy with the content they produce and freelancers enjoy working with them. In addition to providing valuable advice that has been instrumental in helping me grow my own business, Storyhackers’ leadership team has always been proactive about putting me in the best possible position to produce quality work for their clients. In my experience, they are always extremely thorough in sourcing information from clients and readily available to answer any questions I might have about an assignment. All of this has made them an absolute pleasure to work with. (See Aaron's Profile on LinkedIn)
CONSULTING STRATEGIST with STORYHACKERS and FOUNDER AT PEARL BUTTER
As a storytelling consultant, Storyhackers provided me with the resources, actionable steps, and confidence I needed to: double my rate and turn my passion for writing into my main source of income—in less than a year, work for myself and start my own company in the food space, and learn how to say “no” to clients, projects, or other opportunities that don’t align with my long-term goals. Most importantly, Storyhackers' founders are some of the most empathetic, creative, and hardworking individuals that I have ever come in contact with. Their commitment to serving others is rare in Silicon Valley, and every community they touch is better because of them. (See Kati's company, Pearl Butter, here).